Inspiring Change Through Sport with Pro Project Promotions

"Football has given me so many unforgettable moments, incredible friendships, and the honour of representing my country. But stepping away from the game comes with challenges. The structure, routine, and competitive drive do not just disappear overnight. Finding new purpose and staying connected is vital, not just for former athletes but for the communities we support.

That is why I am honoured to be an ambassador for Pro Project Promotions. It is more than hosting events, it is about bringing people together, creating opportunities, and making a real impact. Whether raising money for families in need, helping former professionals stay active, or giving people unforgettable experiences, this project is special. Sport has the power to inspire, unite, and change lives, and I am proud to be part of that."

Life After Football

Since hanging up his boots in 2018, former England, Chelsea, and West Ham star Joe Cole has remained a prominent figure in the football world and beyond. Known for his creativity and flair on the pitch, Joe has seamlessly transitioned into a new chapter focused on giving back, mentoring, and sharing his passion for the game.

Joe has taken on several roles as a football pundit and analyst, regularly appearing on BT Sport and other major broadcasters, offering insightful commentary backed by years of top-level experience. Beyond the screen, he has also stepped into coaching, working with youth academies and sharing his knowledge with the next generation of talent.

Passionate about helping others, Joe has been involved in various charitable initiatives, supporting causes related to children's health, education, and community development. His down-to-earth nature and love for the game have made him a respected ambassador for several organisations.

Now, as an ambassador for Pro Project Promotions, Joe brings his voice and influence to help raise awareness and funds for vital causes. His commitment to making a difference off the pitch reflects the same passion and drive that defined his playing career – proving that the spirit of giving back is just as powerful as any goal scored.